April 27, 2016

CRM – A Marketer’s Tool for the Evolving Business

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If one thing remains true in business, it’s that customers grow and change and your strategy to deliver experiences to them must also evolve. So, to meet tomorrow’s consumer needs, how do you provide the personalized experiences they will be seeking? The answer lies in a customer relationship management (CRM)… Read More



January 14, 2016

Five Facts About Digital Workplaces

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In a recent conversation with some of my colleagues who work in human resources technology, the question came up about the meaning of a digital workplace. Putting a definition around a digital workplace is a challenging task, as it is an ever-evolving construct. A digital workplace is much more than… Read More


December 7, 2015

The Seven Deadly Sins of Digital Transformation

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This post covers the topic of digital transformation and how to identify and avoid the “sins,” or mistakes that have plagued different organizations that have either attempted digital initiatives or ignored the need to change in the era of digital business. Digital transformation can take on many forms including investing… Read More