November 16, 2016
The following is a summary of an article I wrote for the Business Marketing Association of Minnesota’s blog titled, “How to Boost Customer-Centric Marketing Through CRM” As a business in a digital world, it’s important to remember that customers now hold all of the buying power. So how do we make… Read More
October 11, 2016
One of the key responsibilities for any IT department is making sure computer systems are running at peak performance. It means that every server is updated with the latest security patches and OS upgrades as they’re released from each vendor. In environments that run operating systems from multiple vendors, this… Read More
September 22, 2016
It’s no longer good enough for a company to simply have a website. In fact, by 2017, the internet will play a role in 60% of all U.S. retail sales, either as direct e-commerce transactions or as part of a shopper’s research, according to a report by Forrester Research Inc.… Read More
September 1, 2016
Big data has permeated every aspect of our digital lives. As consumers, we don’t really recognize big data in practice, but we certainly notice the benefits—the convenience of things like real-time traffic, weather, and navigation applications, all the way to the aggregation and reporting of real estate listings and median… Read More
August 16, 2016
“Tell me about a successful project you’ve run.” “Tell me about a project you’ve been a part of that was not successful. What happened?” These are two very subjective questions that a Digital Project Manager may hear as part of a job interview or that a sales team may hear… Read More
