June 24, 2013

Mobility for Sales Users

More and more of the mobile workforce, predominately sales organizations, are demanding that key business systems be available on any and all of their devices. In the world of sales, the key business system is CRM. Mobile sales users are looking for real-time updates to their client data, having fingertip… Read More

June 21, 2013

Sales Improvement – I Wish I Knew Then What I Know Now

In completing many different types of CRM implementations and in several different industries, I have found that there are some opportunities that are consistently missed in many of them.  Implementing CRM is a big change in process, procedures and culture, whether it is a conversion from another CRM application like… Read More

June 20, 2013

Finding the Sales ROI in Your CRM Solution

With today’s growing CRM functionality, it is quickly becoming the core business solution to generate revenue and reduce costs by expanding sales, increasing marketing effectiveness and improving the customer experience. When properly implemented, a mature CRM solution can support sophisticated and complex business processes to give management powerful information to… Read More

June 19, 2013

Addressing Your CRM Sales Data Quality

The quality of your data reflects on your company’s ability to manage, increase and retain your customer base.  The accuracy and consistency of your CRM data available to the user community provides a path to accurate current and historic customer connections.   The processes and data rules executed as ‘best practices’… Read More