RBA Blog

RBA’s experts. A generous helping of topics on Strategy, Design, and Technology. What’s not to like? Check out our latest posts below.

The Minnesota Consumer Data Privacy Act

The Minnesota Consumer Data Privacy Act

The Minnesota Consumer Data Privacy Act (MCDPA) was signed into law by Governor Tim Walz on May 24, 2024, establishing comprehensive privacy protections for Minnesota residents. The law becomes effective on July 31, 2025.

Umbraco US Festival Recap

Umbraco US Festival Recap

RBA was a sponsor at the recent Umbraco US Festival in Chicago.  Umbraco is an open-source Content Management System (CMS), which is a popular solution and great fit for many client website...

Implementation in Using Delegated Areas

Implementation in Using Delegated Areas

A unique challenge was presented to me awhile back. The client wanted to implement a News/Blog Article infrastructure which would work across the client’s multisite environment. The articles needed...

The Montana Consumer Data Privacy Act

The Montana Consumer Data Privacy Act

The Montana Consumer Data Privacy Act (MTCDPA), effective October 1, 2024, grants residents enhanced control over their personal data. Notably, the MTCDPA impacts a broader range of businesses compared to other state privacy laws due to its lower applicability thresholds.

SEO to GEO: Search Engine Optimization for the AI Age

SEO to GEO: Search Engine Optimization for the AI Age

As search technology evolves, the focus is shifting from traditional Search Engine Optimization (SEO) to Generative Engine Optimization (GEO). By adapting your content strategies to leverage these advancements, you can effectively address the challenge of zero-click searches, leading to improved user engagement and higher conversions.

Writing to an Audience

Writing to an Audience

During Thanksgiving dinner I was asked how work was. A typical topic for conversation, especially during the holidays, so I answered with the typical answer of “oh, it’s been fine.” Typically the...

ADA Tools for QA

ADA Tools for QA

In the world of consulting, clients wanting the best product possible for the cheapest price available is common. The conversation around cost-saving measures is both recurring and never-ending. Too...

Umbraco Cloud Simplifies Your Hosting

Umbraco Cloud Simplifies Your Hosting

Umbraco, the open-source .NET Content Management System (CMS), has a Platform as a Service (PaaS) offering known as Umbraco Cloud. Umbraco Cloud is a streamlined and simplified hosting option for...